Melissa Fairbanks Earns CPTD Credential

November 13, 2020
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IUPUC announced today that Melissa Fairbanks, Director, Center for Business and Economic Development (CBED), has earned the Certified Professional in Talent Development® (CPTD) credential from the Association for Talent Development Certification Institute (ATD CI).

Those who earn the CPTD credential are recognized as having an overall understanding of the 23 capabilities necessary for success in talent development as defined by the Talent Development Capability Model™ and the ability to apply this knowledge in the workplace. Credentials provide a roadmap for professional development, enhance performance, and broaden career opportunities.

"As the association dedicated to the talent management profession, ATD is at the forefront providing information on the critical skills and abilities that practitioners must have to succeed in the field,” said Tony Bingham, President of ATD CI. “The CPTD credential was built to provide talent development professionals with a means by which to increase their knowledge, competence, and confidence while proving their worth to clients," he notes.

ATD is the world's largest association dedicated to talent development professionals. ATD started in 1943 when the organization held its first annual conference. To support members’ ongoing development in the field, ATD formed the ATD Certification Institute (ATD CI) in 2006 to take the lead in setting professional industry standards and certifying talent development professionals. More information about the CPTD program can be found at

Fairbanks believes that the skills and knowledge she has attained through the certification program will not only make her more effective in her role, but will enhance the services she provides to CBED’s clients across the region. IUPUC’s Vice Chancellor and Dean, Reinhold Hill, agrees. "I applaud Melissa’s dedication to her profession. Attaining the CPTD certification is no easy task and the organizations she serves, including IUPUC, will no doubt reap many benefits from her hard work."

CBED builds business relationships with corporations and organizations in Columbus and throughout the southeastern Indiana region by providing a portfolio of business services and leveraging university faculty, staff and regional subject matter experts.  These business services include executive education and management development seminars and certification programs, management consulting and coaching, and supporting entrepreneurship, innovation, business start-ups and professional networking events.

For more information about CBED and how to secure its services, visit or contact Melissa Fairbanks at